The Espaco Natural APP is a notable example of success in the customer loyalty sector, through its benefits club , where every R$1 spent turns into 3 points. Although the system does not use voucher automation, it compensates for this with a powerful communication automation system through WhatsApp, Email and SMS, providing participants with a continuous and integrated experience.
The Espaco Natural APP excels by creating a rewards system that drives increased transactions by converting customer spending into valuable points that can be easily exchanged for coupons. The lack of automation for vouchers is balanced by a robust automated communication setup, keeping customers engaged in an effective and timely manner.
The award-winning referral increases the program’s reach by encouraging participants to bring in new members, which allows the club to organically expand. The use of a proprietary domain professionalizes and strengthens the brand, while the simplicity and effectiveness of communication, through widely used channels such as WhatsApp and email, ensures a satisfactory and continuous user experience.
The success of the Espaco Natural APP demonstrates that loyalty programs do not need to be overly complex, but rather a well-structured system that values the customer, uses effective communication tools and offers tangible and attractive rewards. This model not only creates loyalty, but also increases the visibility and reach of the brand.
