Success Story: APP Amas Brasil
The Amas Brasil APP stands out as an innovative example of a Cashback Program designed for e-commerces. The main proposal is to reward customers with a 0.1% cashback on each purchase, aiming to increase loyalty and encourage more purchases through the platform.
About the Program
- Type: Cashback Program
- Format: Cashback
- Benefit: 0.1% Cashback per purchase
- Currency: Cashback
- Plan: Normal - Professional Plan
Features and Functionalities
- Award-Winning Indication: Not used.
- Voucher Automation: Yes. Vouchers are generated automatically when any cashback amount is credited. To use, the order must be over R$400.00 and placed within 30 days.
- Login with Google: Yes.
- Marketing Automation: Uses WhatsApp, Email, and SMS automation.
- Website Widget: Not used.
- Integration with other Platforms: Yes, integrated with Nuvemshop .
- Gamification or Classification: Not used.
- Satisfaction Survey: Not used.
- Marketplace Coupons: Not used.
- Monetization Feature: Not used.
How it Works
Customers make their purchases through the Amas Brasil APP and accumulate cashback with each transaction. When accessing the app, they can generate a voucher using the accumulated amount, which serves as a discount on their next purchase, contributing to a continuous cycle of engagement and loyalty.
Advantages of the Adopted Model
The Amas Brasil APP loyalty model is advantageous for several reasons:
- Customer Loyalty: Offers a direct financial incentive that keeps the customer engaged with the brand and increases return purchases.
- Advanced Automation: Integrates essential digital marketing and communication automations, enabling efficient and personalized customer service.
- Ease of Integration: With integration with popular platforms such as Nuvemshop, the process of customers joining the program is simplified, as is management by e-commerce administrators.
- Simplifies User Experience: With features such as login via Google, users encounter fewer barriers to using the system, promoting a more fluid and satisfactory experience.
Voucher automation and direct communication via WhatsApp, Email and SMS are differentiators that ensure the delivery of rewards in an agile and practical manner, making Smartbis Loyalty Marketing an essential partner for e-commerces that want an effective increase in their sales through well-structured loyalty programs.