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Clube Família Barion

Cashback Program Where each 1 R$ OK 0.05 Points). You Participantes You can redeem the accumulated Cashback by accessing the APP and generating a Voucher to be used as a discount on your next purchase.

Clube Família Barion

APP Clube Familia Barion: A Success Story

The Barion Family Club APP is a remarkable example of how well-structured loyalty programs can create value for both customers and the business. Using a Cashback Program , this model encourages customer loyalty by offering points that can be converted into discounts for future purchases.

Program Model

  • Type: Cashback Program
  • Format: Points
  • Benefit: Each R$1 is worth 0.05 Point(s)
  • Currency: Cashback
  • Plan: Normal - MicroClub Plan
  • Website: Access Barion Store

Features and Resources

  • Voucher Automation: Vouchers are automatically generated when the minimum cashback amount of R$20.00 is reached. Customers receive a code that can be used as a discount on future purchases when the order value is over R$334.00, within a 30-day period.
  • Marketing Automation: Integration with WhatsApp, Email and SMS for direct and personalized communication with customers.
  • Login with Google: Ease of access with the option to login via Google.
  • Own Domain: Dedicated access through www.clubefamiliabarion.com.br .
  • Integration with platforms: Integration with Vtex, allowing efficient order management and customer interaction.
  • Satisfaction Survey: Implementation of surveys to assess customer satisfaction and continually improve the user experience.

Advantages and Prosperity Potential

The Barion Family Club APP demonstrates how a loyalty program can be beneficial by creating a rewards ecosystem that encourages continued consumption. By offering cashback, customers are encouraged to return and spend their points, ensuring an active and continuous engagement cycle. Voucher automation and marketing communications ensure that participants are kept informed about their benefits, increasing satisfaction and loyalty.

Furthermore, the adoption of integrations with platforms such as Vtex and the use of a proprietary domain, combined with login facilitated by Google, make the user experience more fluid and accessible. The loyalty model adopted has significant potential to prosper by aligning the interests of customers and the business, resulting in growth and a loyal and satisfied customer base.

Browse the Barion Store website to learn more about this successful initiative.

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