26milhas Fidelidade
Benefits Club Where each 1 R$ OK 0.02 Points). You Afiliados You can redeem the accumulated Cashback by accessing the APP and generating a Voucher to be used as a discount on your next purchase.
Success Story: 26Milhas Fidelidade
Summary: 26Milhas Fidelidade is a Benefits Club designed to offer cashback to its members, transforming each R$1.00 spent into 0.01 accumulated points. Through the app, users can generate vouchers for discounts on their next purchases, although it does not have voucher automation.
Program Details
- Type: Benefits Club
- Format: Points
- Benefit: Each R$1.00 is worth 0.01 points
- Currency: Cashback
- Plan: Normal - MiniClub
Available Resources
- Referral Program: Yes. Affiliates earn 100% of the proceeds from the first purchase made by their guests.
- Voucher Automation: Not available.
- Login with Google: Not available.
- Own Domain: Not available.
- Marketing Automation: Yes, executed through WhatsApp.
- Website Widget: Not available.
- Integration with Other Platforms: Not available.
- Gamification or Ranking: Implemented with Silver, Bronze and Gold rankings.
- Satisfaction Survey: Yes.
- Marketplace Coupons: Not available.
- Monetization: Not available.
Advantages of the Adopted Model
The Benefits Club model with cashback is strategic for 26Milhas Fidelidade , as it not only encourages recurring consumption, but also improves the customer experience through gamification and constant interactions via WhatsApp. The referral program is a strong point, as it increases the virality of the platform. The simplicity of accumulating points and redeeming discounts, combined with satisfaction surveys, provides a customer-centric approach, ensuring a more robust connection with users.
With these characteristics, 26Milhas Fidelidade stands out as a model that can thrive in the long term, promoting customer loyalty and increasing sales volume in an efficient and measurable way.