Club da Japa is a loyalty program developed especially for e-commerces, focused on offering its customers a tangible benefit through a simple and effective cashback system. Using the Smartbis Loyalty Marketing platform, Club da Japa combines automation and integration technologies to maximize the user experience and foster continuous engagement.
The model adopted by Club da Japa is advantageous because it provides a clear and immediate return to the customer through cashback, encouraging repeat purchases. The inclusion of automation and integration with existing platforms, such as Nuvemshop, optimizes the user experience, making the purchase and rewards process more efficient. In addition, using SMS automation as part of your marketing strategy significantly increases the rate of engagement and communication with the customer, adapting to modern conveniences without the commitment of a complex infrastructure.
This model is designed to thrive through its simplicity, clarity of rewards and effective use of technology to create a loop of economic loyalty, ensuring that customers want to return to e-commerce to enjoy the accumulated benefits.