Smartbis presents a success story with Terra Brasil Doces ' innovative Cashback Program, created to boost the engagement and loyalty of e-commerce customers. This example illustrates how a well-structured model can bring significant advantages to both the company and consumers.
Terra Brasil Doces’ Cashback Program is highly effective in encouraging repeat purchases and increasing customer lifetime value. By offering a 0.03% cashback scheme on every purchase, the program not only rewards loyalty but also encourages a continuous repurchase cycle.
Voucher automation simplifies the cashback redemption and usage process, while WhatsApp automation ensures effective and personalized communication. In addition, integration with popular platforms such as Nuvemshop makes it easy for e-commerce businesses to incorporate this functionality without technical complications.
With the inclusion of a referral program, Terra Brasil Doces organically expands its customer base by rewarding both current and new customers, creating a beneficial relationship and expanding the network of satisfied customers.
In short, this Smartbis loyalty model is designed to facilitate customer retention, while increasing satisfaction and expanding the consumer base, making it a successful and sustainable strategy for e-commerces like Terra Brasil Doces.
